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Everything you need to know
What is a serum?
A facial serum is a skincare product featuring high concentrations of active ingredients that are incredibly effective at treating various skin concerns. You can find serums for mature or oily skin, anti-spot serums and moisturizing serums, to name a few. Serums can also be based on the efficacy of their main ingredient, such as those containing vitamin C, retinol or hyaluronic acid.
You will have no problem finding a serum that caters to what your skin needs at any given moment.
What does a facial serum do?
Facial serums allow you to target your skin’s specific needs, making them a great choice if you’re after visible results in a hurry. Their effectiveness lies in the high concentration of active ingredients and their ability to penetrate the deepest layers of the epidermis, thanks to their ultra-light texture.
In your skincare routine, when do you apply your serum?
The serum should be applied after cleansing and toning your face, but before the cream goes on.
If you’re going to apply a face mask, make sure you do so after your facial serum, as the mask’s occlusive effect makes it easier for the serum’s ingredients to penetrate the skin.
When should I apply serum on my face?
You can add it to your daytime or nighttime skincare ritual, depending on what the serum does and what it’s for. For instance, antioxidant serums are most effective during the day, because they work in synergy with the protective functions of your own skin, which kick in when you wake up.
Meanwhile, serums containing repairing ingredients are best used at night, because that way they work in harmony with your skin’s nighttime repair cycle.
In any case, it’s always best to see what the product instructions have to say before you start.
How much serum should I apply?
About 2–3 pumps, enough to cover the entire face. Very liquid products are often applied with droppers. If so, how many drops of serum should you apply? Ideally 4–5 drops for face, neck and décolleté.
How do I apply the serum to my face?
After cleansing and toning your face, apply a suitable amount of serum to your hands and rub them together gently to warm up the product. Then, using your fingertips, dab the serum over your face, neck and décolleté until completely absorbed.
For the eye contour you can use a specific treatment, such as Diamond Life Infusion Retinol Eye Serum, which contains retinol for a remarkable anti-aging action.
Can I use more than one facial serum?
Absolutely. Facial serums can be combined or you can use one after the other, if you need to target more than one skin concern. Many people choose to use a different serum in the morning and at night.
Your beautician or beauty consultant will be able to recommend how best to use them.
What is the best anti-aging serum for me?
Signs of aging come in many shapes and forms, including sagging skin, wrinkles and blemishes. If you want a global anti-aging serum that addresses all these concerns, we recommend Diamond Extreme Serum.
To combat fine lines and wrinkles, your best ally is an anti-wrinkle serum such as Inhibit High Definition Serum. You’re sure to fall in love with it if what you’re after is a moisturizing serum with hyaluronic acid.
If you’re going through pre-menopause or menopause and are concerned about sagging or dry skin, you’re probably looking for a serum for mature skin. If so, be sure to add Essential Shock Intense Complex to your routine.
If you’re looking for a night serum to wake up with incredibly rejuvenated skin, we definitely recommend Diamond Life Infusion.
Are skin blemish serums effective?
With its potent cocktail of active ingredients, our anti-blemish and brightening Diamond Luminous Perfecting Serum is wonderfully effective at fading hyperpigmentation.
What are the benefits of using an antioxidant serum?
Antioxidants help to reduce the effects of external aggressors on the skin. C+C Vitamin 20% Antiox Complex, our vitamin C serum, is incredibly effective at combating the early signs of aging, while also improving the appearance of prematurely aged skin.
What is the best serum for combination, oily or acne-prone skin?
Try our highly effective Stabilizing Purifying Concentrate, which does a fabulous job in balancing oily skin, mattifying and keeping blemishes at bay.
Is there such a thing as a neck serum?
There sure is. The neck and décolleté are some of the most visible parts of our body, and as the skin there is thinner and more delicate than on our face, it is where we often see the first signs of aging. We have created Inhibit Tensolift Neck Serum to beautify the facial contour and firm the neck and décolleté.
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